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Evolving your Engagement Experience (EVOLVE 2020 Event Recap)

Evolving your Engagement Experience (EVOLVE 2020 Event Recap)

by Tom Pisello | Oct 8, 2020 | Influential, Inspiring, Intelligent, Interactive

B2B selling was already going virtual, a trend that was instantly accelerated by the crisis. As we interviewed Mary Shea PhD, Principal Analyst of research firm Forrester to kickoff our annual EVOLVE 2020 Mediafly customer event, she gave us a unique perspective on...
On-Demand: Don’t Waste a Crisis: The Time is Now for Transformation

On-Demand: Don’t Waste a Crisis: The Time is Now for Transformation

by Tom Pisello | Oct 6, 2020 | Influential, Inspiring, Intelligent, Interactive

How much are leading companies accelerating their sales enablement programs and what are they launching to outperform in this digital and remote selling environment? Checkout this on-demand session from our EVOLVE 2020 event with host Andrew Miehl (Chief Customer...
Tom Pisello Inducted into the Sales Hall of Fame

Tom Pisello Inducted into the Sales Hall of Fame

by Betty Monroe | Sep 30, 2020 | Influential, Inspiring, Intelligent, Interactive

The Evolved Selling Institute is proud to announce that founder Tom Pisello, “the ROI Guy”, has been inducted into the Sales Hall of Fame. He joins incredible sales leaders, authors and analysts, and is excited and humbled to join such an incredibly...
Sales and Marketing Magazine: How to Incorporate Value-Based or ROI Selling for Business Growth

Sales and Marketing Magazine: How to Incorporate Value-Based or ROI Selling for Business Growth

by Tom Pisello | Sep 29, 2020 | Influential, Inspiring, Intelligent, Interactive

Due to the current crisis, sales reps are facing a new set of challenges due to the economic uncertainty. A recent LinkedIn survey of more than 500 sales professionals indicates: 51% of customers are experiencing budget cuts. 45% of specific industries they sell into...
Forbes Biz Dev Council: 14 Tips to Better Align Sales and Marketing Teams

Forbes Biz Dev Council: 14 Tips to Better Align Sales and Marketing Teams

by Tom Pisello | Sep 24, 2020 | Influential, Intelligent

Sales and marketing teams are notoriously difficult to work together although they share the same ultimate objective of converting customers. In fact, one of the key elements that make a business successful is getting marketing and sales departments to share goals and...
On-Demand: The Permanent Selling Shift to Digital and Remote? SAP CX Live

On-Demand: The Permanent Selling Shift to Digital and Remote? SAP CX Live

by Tom Pisello | Sep 23, 2020 | Influential, Intelligent

According to Forrester research, 80% of B2B sales are now digital and remote, with no change expected post-crisis. How we break through, engage with and sell to customers has permanently changed. Are your sellers ready for this shift? Where should you focus your sales...
Leveraging the ‘Neuroscience of Sales’ to Boost Personal Performance – w/ Tanya Kunze (SWIFT Coaching)

Leveraging the ‘Neuroscience of Sales’ to Boost Personal Performance – w/ Tanya Kunze (SWIFT Coaching)

by Tom Pisello | Sep 22, 2020 | Influential, Inspiring, Intelligent, Interactive

In this interview we spoke with the wonderful Tanya Kunze, CEO of SWIFT Coaching, on how to optimize sales performance through self-awareness, neuroscience, seller and customer profiling. One of my favorite take-aways from this interview was Tanya’s insight on why...
Up and to the Right: Forrester Ranks Nine Sales Content Providers That Matter Most and Evaluates How They Stack Up

Up and to the Right: Forrester Ranks Nine Sales Content Providers That Matter Most and Evaluates How They Stack Up

by Tom Pisello | Sep 16, 2020 | Influential, Inspiring, Intelligent, Interactive

The Forrester Wave™ Sales Content Solutions, Q3 2020 report has been released, and it contains some significant findings to help guide your sales enablement transformation. For those who haven’t yet leveraged a Forrester Wave report, these unbiased assessment reports...
On-demand Webinar: Maximizing Success in a Remote Environment: How to Leverage Digital Selling and Remote Learning to Accelerate Sales Performance through Recovery

On-demand Webinar: Maximizing Success in a Remote Environment: How to Leverage Digital Selling and Remote Learning to Accelerate Sales Performance through Recovery

by Tom Pisello | Sep 15, 2020 | Influential, Intelligent, Interactive

As we look past the crisis and ready our sellers for 2021, recognizing that there is no going back to the way things were before could be the secret to your success. After conducting some recent research, Forrester concluded that for now, and for the foreseeable...
The Game Changer Podcast interview on Evolved Selling w/ Tom Pisello

The Game Changer Podcast interview on Evolved Selling w/ Tom Pisello

by Tom Pisello | Sep 15, 2020 | Influential, Inspiring, Intelligent, Interactive

How can you help buyers navigate the complex B2B purchase journey? Providing the right content, tools and intelligence is required, to help facilitate the decision making committee of your prospect to reach consensus, and better communicate and quantify business value...
Communicating and Quantifying Value: Future Proof Selling Podcast with Steven Norman

Communicating and Quantifying Value: Future Proof Selling Podcast with Steven Norman

by Tom Pisello | Sep 9, 2020 | Influential, Inspiring, Intelligent, Interactive

So many sellers still go in and ‘pitch’ we really need to get them to ditch that pitch and tell a story around the value, while also quantifying the value… I was honored to appear on the Future Proof Selling Podcast with Steven Norman to discuss what selling...
My Take: Closing Out 2020 And Positioning Your Sales Org For 2021

My Take: Closing Out 2020 And Positioning Your Sales Org For 2021

by Tom Pisello | Aug 20, 2020 | Influential, Inspiring, Intelligent, Interactive

I recently had the honor of appearing on a Vendor Neutral expert panel, to discuss the changes in buyer behavior and sales in 2020, and how we think this will play out into the New Year and beyond. Here’s a roundup of the questions, my advice, and what it means for...
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